THE CAMPAIGN
The North Face NSE's new collection reimagined iconic designs from the early 2000s for a new generation of explorers. Inspired by mountain-ready archival pieces, the collection featured a pastel, spring-like palette and cutting-edge Dryvent technology for wind and rain protection with style. We were tasked with designing and producing a mural for our iconic Adore & Endure Wall in Shoreditch to capture the collection’s bold, functional vibe and highlight its reflective features.
Project Details
Client:
The North Face
Location:
East London
Sector:
Fashion
Tagged:
UV Lighting
RESULTS
Using UV paint and specialised lighting, the mural seamlessly transitioned between day and night. The UV elements brought The North Face’s garments to life, showcasing their unique qualities and reinforcing the brand’s reputation for blending style with performance.

    We combined art and tech to highlight The North Face’s innovation and style.

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