THE CAMPAIGN
We were tasked with creating a galactic-scale international launch for Zynga's highly-anticipated Star Wars: Hunters, unveiling stunning murals in both London and Berlin to mark the game's epic debut.
Project Details
Client:
Energy
Diva Agency
Location:
East London
Berlin
Sector:
Gaming
Tagged:
Fandom
Projection mapping
RESULTS
11 artists, 750 hours, 2 incredible murals. In London, the incredible campaign was meticulously hand-painted on Europe's biggest mural wall in Tabernacle, Shoreditch. Standing at 21.5m high, the hand-painted brilliance was so impactful, fans even made the pilgrimage to Shoreditch to witness it in real life! Both murals were then lit up for the launch moment with incredible projection mapping displays, creating a visually unforgettable launch night. The galaxy was definitely watching!

London

Berlin

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